People always ask me what books and software I recommend for people to start with on their business journey. All these are listed below along with some of the free courses I have created. Some are affiliate links, but I genuinely like and use them in our businesses.
Also if you are interested in us helping you with your Amazon advertising and you are doing over $25,000/month, check out our two paid options
- 2021 training and mastermind – this is our BRAND NEW Amazon PPC Course for 2021 with support. This is for the DIYer that has more budget to invest in automation and software for Amazon PPC. This is the exact system we use in our agency NOW. This offers even more scalability and has a lot of automation, which means freeing up your time to focus on building your business, releasing more products, and expanding to other markets. This takes about 1-3 hours per week depending on the size of your account. We dive into your account to fully support you and also meet every other week. This is recommended for those doing over $25,000 per month. Click here to check it out.
- DONE FOR YOU Amazon PPC through our agency. Want the experts to handle it? We can take this off your plate. Go spend your new free time enjoying life. Spend more time with your family and friends while we use our Amazon PPC system to scale your company. This is recommended when you are doing over $50,000 per month. WARNING… You will probably stock out, so make sure your inventory systems are ready to go 🙂 Click here to apply to work with us.
Favorite Amazon FBA Software
- 5 Best Amazon FBA Tools To Increase Your Sales [AND SCALE]
- Helium-10: Keyword Research Tool
- SoStocked – Inventory Management software
- GetEmails: Collect emails from website visitors. Check out the interview I did with the founder and learn more about the software here.
FREE Amazon PPC Masterclass that follows our book, Survival Guide for Amazon Ads.
This is our FREE Amazon PPC Course from 2019 that follows our book, the Survival Guide to Amazon Ads. This is for the do-it-yourselfers that have a low budget for Amazon ads. This is our exact system that we used in 2019 and the beginning of 2020. It offers tremendous scalability, but is more manual and takes about 5-15 hours per week depending on the size of your account. No additional software is needed, but some is recommended. This is recommended if you are doing under $25,000 per month.
- Chapter 1 – My Way-Too-Easy Amazon PPC Strategy
- Chapter 2 – What Your ACoS Should Be and Tracking Your Amazon PPC
- Chapter 3 – Research Your Competitors to Amplify Your Sales
- Chapter 4 – Amazon Keyword Research
- Chapter 5 – SCALE
- Chapter 6 – Optimizing Amazon Ads
- Chapter 7 – Pausing Keywords
- Chapter 8 – Auto Campaigns
- Chapter 10 – Sponsored Brands and Sponsored Display Ads
- Chapter 11 – Taking Everything To the Next Level
- In Closing – The Quickest Way To Success with Amazon PPC
Other Amazon Advertising Articles
- Should I Hire an Amazon PPC Agency to Run My Ads?
- A Simple Amazon PPC Strategy for Scaling ALL your Products in 2021
- Track and Measure Your Results
- Research Your Competitors
- Simplify Your Amazon Keyword Research
- Amazon Listing Optimization
- Set Up Your Amazon PPC Campaign
- SCALE your campaigns.
- Optimizing Keyword Bids for Increased Profitability
- Amazon PPC Auto Campaigns
- Product Targeting Ads
- How To Calculate Bid Adjustment for Top of Search
- Use a Reverse ASIN Tool to SIGNIFICANTLY Boost Your Amazon PPC Sales
- Calculating Your Breakeven ACoS
- When to Pause Keywords – Doing This Can Save You Thousands!
- Sponsored Display Ads
- 3 Simple Tricks to Monitor Your Amazon FBA and FBM – AVOID SUSPENSION
- 2 Ways to Increase Sales and AOV on Amazon
- 2 Not So Typical Hacks For More Sales With A+ Content (aka Enhanced Brand Content)
- Amazon ACoS Doesn’t Matter with Amazon PPC… 🍍 This Does! 🍍
- NEW Ad Targeting in Amazon Sponsored Brands Video Amazon PPC
- NEW Ad Targeting in Amazon Sponsored Display Audience Targeting on Amazon PPC
- Amazon Prime Day Hacks to Increase Sales and Reduce Amazon PPC Costs
- IT’S PRIME DAY – What Should You Be Doing With Amazon PPC?
- How To Get More Reviews on Amazon and STOP DOING THIS
- Amazon Listing Optimization Through Great Copywriting and Branding with Emma Schermer Tamir
- How To Find Your Amazon FBA Seller ID, Marketplace ID, and MWS Access Token to Authorize Third Party
- What is Amazon DSP and Should You Do It
- 6.0 Return on Ad Spend with THIS Amazon Ads Platform!
- 7 Strategies for Sponsored Display Ads on Amazon – 2021 Amazon PPC Walkthrough
- Amazon Brand Referral Bonus – Driving MASSIVE External Traffic to Your Amazon Listing
Other Amazon FBA Articles
- NEW TOOL Helps Find The Best Suppliers On Alibaba | Guide for Amazon FBA Sellers
- 5 Lessons Learned From Selling on Amazon FBA – SHOULD YOU DO IT?
- Profit First for Amazon Sellers
- 12 Months to $1 Million in Your Amazon Business by Ryan Daniel Moran
- Do You Need To Get Off Amazon and Diversify to Shopify? [CASE STUDY]
- Amazon Product Launch Strategy 2020 with LAST LAUNCH
- 9 Best Amazon PPC Strategies, Tips, and Hacks for 2020
- 5 Best Amazon PPC Bid Strategies for Black Friday & Q4
- 7 Step Amazon FBA Recipe for Success [WITH VIDEO]
- How Amazon FBA Sellers Can Use Business Credit to Scale Their Business with Ty Crandall
- Amazon Did WHAT? Amazon FBA Temporarily Suspending FBA Shipments… What Should You Do?
- Amazon FBM vs FBA – Why You Need BOTH & How To Create FBM Listing
- Amazon Business Emergency Plan
- 5 Golden Rules of Amazon Split Testing to Easily Increase Amazon Sales
- Amazon PPC Strategy for Quarter 4 2020 – 9 Tips for your Amazon Ads
- Amazon PRIME DAY PPC Strategies | DO THIS TO MAXIMIZE SALES
- Do This To Scale Your Amazon FBM and FBA Business
- FREE, NEW Product Research Tool for Amazon FBA Sellers to Check a Products Demand on Alibaba
- Amazon FBA Calculator to Figure Out Your Amazon FBA Fees and Profit – AMAZON FBA FEES EXPLAINED
- How To Use Email Marketing to Scale Your Amazon FBA Business with Dean from Worth eCommerce
- NEW TOOL for Backend Search Terms Optimization on Amazon to Increase Organic Rankings and Indexing
- How To Manage Inventory on Amazon and the Impact on Amazon PPC Strategy with SoStocked
- NEW Way to Get More Positive Reviews on Amazon [AND GET RID OF NEGATIVE REVIEWS]
- How Amazon FBA Sellers Can Identify And Create Reimbursement Cases – GET YOUR MONEY BACK
- Lessons Learned From Building and Selling a Multi Million Dollar Brand
- Double Your Amazon Conversion Rate OVERNIGHT with Amazon PPC and THIS…
- Are Search, Find, Buy and 2 Step URLs Dead? Updates on Amazon’s TOS and How To NOW Rank on Amazon!
Amazon FBA for Beginners Series [HOW TO Videos and SOP]
- How to Create a Shipping Label for Amazon FBA [WITH VIDEO]
- How To Add an Authorized User to Amazon FBA Seller Central [W/ VIDEO]
- How To Create an FBM Listing
- How to Split Test on Amazon
- Amazon PPC for Beginners – A 2021 Amazon Keyword Research Guide
Favorite Book to Start
- DotCom Secrets by Russell Brunson (click to get free). Russell is a genius in the marketing world and is the owner of ClickFunnels Software.
- ClickFunnel: great for Funnel Building and for single page website creation
- Zipify Pages: my favorite page builder for Shopify
- One Click Upsell: Create a post purchase upsell sequence on Shopify and increase your average order value
- SEMRush: Blog Research
- Optimonk: Exit Intent Software