In our Amazon Advertising series, I walk you through Amazon PPC step-by-step and how to SCALE to increase your sales on Amazon FBA. Take the Amazon PPC masterclass today!
How I Would Improve Activation’s Amazon Ads and Listings Brand Analytics | Activation We’re doing an Amazon PPC audit for the amazing brand Activation. We’re going to be taking a look at how well they are optimizing their Amazon listings, taking care of their sponsored products, sponsored display ads, sponsored brand ads, and more. Initial…
How I Would Improve ONNIT’s Amazon Ads and Listings Brand Analytics In this audit we scanned over Onnit’s most searched keywords and decided to use “Alpha Brain”, which is Onnit’s flagship product when they started in 2011. It’s not their top product right now, but among the top and where we have found some opportunities…
Sponsored Display ads are somewhat new to most sellers in the Amazon world. I say somewhat because some of the features have been available in the Vendor program for years. Amazon used to do this and pay for it themselves, but they are now passing this expense onto the seller. In this article and video,…
Seller.Tools is an Amazon optimization platform that can help you more easily manage your business on Amazon. Among the Seller.Tools suite of features and tools that they offer is the Keyword Wizard. Keyword Wizard How To Guide: 5 Step Process STEP 1 SELECT MAIN KEYWORD: Add your main keyword into the search – a list…
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What is Helium 10 Cerebro? The Helium 10 Cerebro tool gives the user the power to discover which keywords your competitors or your own products are ranking for organically, which can be used to optimize your own listing and propel your sales and up your conversion rate. Up to 10 ASINs can be entered into…
Amazon is an eCommerce giant, which offers everyone an ability to sell their products. However, there are a lot of things that matter when it comes to selling on Amazon. Ensuring that the right customer can see the right product exactly when he needs it is necessary. This all starts with the right keywords. Amazon…
Among the Seller.Tools suite of features and tools that they offer is the R2A Reverse ASIN tool. What is a Reverse ASIN Search? The function of a reverse ASIN search is looking for the keywords that your product or your competitor ranks for. This is a search, using a product’s ASIN, that dispenses the keywords…
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Should you hire an Amazon PPC agency to manage your ads? We get this question all the time in our Amazon PPC Agency. Yes, we are an Amazon PPC agency and people ask us if they should hire someone. What do you think our answer usually is? Believe it or not… It depends! Why? You…
Click Here to Listen to my Interview on Growth Experts After graduating optometry school in 2010, I worked for my uncle for a few years before making a big life change. In 2015, my wife and I quit our optometry jobs, moved across the country, and started three new businesses (2 optometry practices and one…
The Best Metrics For Your Amazon PPC and Amazon FBA Business This is a question that I get quite often on the blog and on the YouTube channel. Quite honestly, the only number that matters in a business is your cash flow. Cash is king when it comes to an Amazon FBA business. The more…